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It does when the ad campaign and its pay are conducted by a company that actively utilizes sweatshops, and exploits the more impoverished and less protected at every available opportunity for profit. That is the underlying foundation of his platform.Nike definitely did this for good PR and it fits their targeted demographic. As much as people say that statues/flags don't have anything to do with supporting slavery, denouncing police brutality and a racist justice system doesn't have anything to do with sweat shops. This ad didn't create more sweat shops, but it did boost the awareness of the cause after kneeling was banned in the NFL. It's hard to blame anyone, outside of Nike's labor practices which are shit but are protected by the right because corporations are more people than actual people to the lawmakers.
Defending confederate statues really has nothing to do with condoning slavery. I don't object to the ones erected as Jim Crow symbols being taken down, but we have lost the ability to wield a scalpel instead of a hammer in this nation, and I attribute this directly to our appalling deterioration of education.