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TUF 10 peaked at 7.5 million viewers. No other TUF did more than 1 million viewers. No PPV up to that point had ever had 7.5 million viewers. Kimbo Slice was the most popular fighter in the UFC during that time span, and it's not debatable. All the numbers point to it.Kimbo was never the most popular guy in the sport, don't kid yourself.