I'm unsure that Golden Boy can sustain its place in the market, but I don't doubt that this can pull decent numbers on PPV. Golden Boy is a very well known promotion, as are the names Chuck Liddell and Tito Ortiz. I don't believe they're going to pull in a million buys or anything, but half a million would be my guess, just on the three names involved and the fact that Chuck and Tito are more well known than almost all of the fighters on the current UFC roster. Add to it that Golden Boy will no doubt properly promote this event.
What I'm actually curious about it who they use to fill the undercard. This would be perfect for Eddie Alvarez, for a big one off pay day. But I'm having difficulty coming up with names who aren't already locked into some kind of deal with another promotion.