This is the fight to make with 2 of the hottest (no homo) and youngest fighters in the division.
Frankie is coming off a loss to Aldo just 2 fights ago
Ortega is on a 13 fight undefeated win streak
Max has won 12 in a row and just soundly defeated the consensus GOAT @ 45 back to back
Frankie's best PPV draw was Penn/Edgar 2 and it only drew 535,000 buys so there is no argument here for the UFC as far as making money goes. The flipside to this argument is the fact that Ortega isn't nearly as known as Edgar amongst casuals, mostly just the hardcores. That can be remedied though with effective marketing showing both Max and Ortega are on long win streaks and finishing top notch fighters. Money is a draw with either match up imo so this really can't be a factor when considering who to match up.
Edgar has cried so much in the past about shit that it's hard to root for this guy where Ortega on the other hand just pulled one of the classiest things I've ever seen saying that he would wait until Edgar/Holloway sorted itself out. I know this will be twisted, "well then let Brian wait", buttfuck that this is the fight I believe more fans would want to see of two fighters, both 26 years old, one undefeated, the other on a 12 fight win streak.
Make this fight Dana fuck Frankie
Frankie can you even draw brah?
Frankie is coming off a loss to Aldo just 2 fights ago
Ortega is on a 13 fight undefeated win streak
Max has won 12 in a row and just soundly defeated the consensus GOAT @ 45 back to back
Frankie's best PPV draw was Penn/Edgar 2 and it only drew 535,000 buys so there is no argument here for the UFC as far as making money goes. The flipside to this argument is the fact that Ortega isn't nearly as known as Edgar amongst casuals, mostly just the hardcores. That can be remedied though with effective marketing showing both Max and Ortega are on long win streaks and finishing top notch fighters. Money is a draw with either match up imo so this really can't be a factor when considering who to match up.
Edgar has cried so much in the past about shit that it's hard to root for this guy where Ortega on the other hand just pulled one of the classiest things I've ever seen saying that he would wait until Edgar/Holloway sorted itself out. I know this will be twisted, "well then let Brian wait", buttfuck that this is the fight I believe more fans would want to see of two fighters, both 26 years old, one undefeated, the other on a 12 fight win streak.
Make this fight Dana fuck Frankie
Frankie can you even draw brah?