He’s been offered millions per fight (how many it’s unclear but definitely over 3 given that Lesnar’s last fight was 2.5 and it was stated “way more than Lesnar”) in the organization where he is a relative draw and PPVs are a meaningful number.
He refused, to go fight imaginary boxing matches for imaginary huge purses, which likely will (A) not happen at all, or (B) happen once - without a huge purse - and totally ruin his stock and health due to a one sided beat down.
Other MMA organizations won’t be able to match the UFC offer nor create any meaningful PPVs opportunities. Maybe ONE has the money, maybe, but I doubt they’ll invest so much on one guy who is not a huge mainstream draw, especially out of the UFC,
IMO he has completely messed up his career and now that JJ vs CG has been announced he also has far less leverage if he tries to backtrack and sign with the UFC.
His managers and advisers are incompetent.
PS: I’m an absolute fan, from his incredible life story to his fights and general demeanor/personality … so I’m rather “sad” to see him potentially end up far less successful then he could have been. The Fury fight is a real longshot in my opinion, I hope to be wrong.