The UFC will make huge money from the rematch. It will keep Ronda from retiring and open up a lot of possible fights in the division.
When you publicly make an ass out of yourself, you get mad.:icon_chee
Dana already has money, he's not going anywhere, but it can't solve everything. I really like that sad look on his face, I'm picturing him growing as a person, lol.
He's sank serious $$$ marketing Rousey to a large casual fanbase helped by her crossover from MMA into movies and pop culture. All of it revolves around her being an invincible and dominant champ.
Now his only chance is to set up the rematch (where he will no doubt sacrifices a few goats to the voodoo god Bondye to ensure a Rousey victory) and then market Rousey as the returning champ who was humbled but is now even better than before.
He's not too worried yet, everybody loves a comeback story - if Rousey loses again though I'll worry for his well being.
The UFC will make huge money from the rematch. It will keep Ronda from retiring and open up a lot of possible fights in the division.
He would make the same with Holly Holm.
The aura of invincibility, once in a lifetime athlete, and the rest of the hype they create around her is gone after this loss.
Sure, there's money to be made with a rematch, but with it there's the risk of losing again, if it happens then what?