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I don't watch NASCAR at all. But there are a huge population in the US that watch it like it's a religion (almost 3 million per race). And my guess is that many of these viewers are not or were not initial investors in crypto. So advertising in NASCAR could bring a whole new group of money. But there is now a driver that is sponsored by Voyager and is being paid in Crypto!!
He might also be a Sherdogger as he claims "Cassill told NASCAR.com. “I check my Voyager account probably 100 times a day.”"
https://www.nascar.com/news-media/2...t-nascar-driver-paid-fully-in-cryptocurrency/
Also Stefan Parson will have DOGE on his car.
He might also be a Sherdogger as he claims "Cassill told NASCAR.com. “I check my Voyager account probably 100 times a day.”"
https://www.nascar.com/news-media/2...t-nascar-driver-paid-fully-in-cryptocurrency/
Also Stefan Parson will have DOGE on his car.