Tuesday would have been Tupac’s 44th birthday and even 20 years after his death, the rapper inspires more discussion among fans than his hip hop rivals. Up to 30 million Facebook users interact with Tupac’s fan page every month. That’s the same number as Dr. Dre’s official Facebook page and up to three times the amount of engaged fans on the Notorious B.I.G.’s Facebook page. Even in Iran, where Facebook is officially banned, Tupac’s unofficial
Iranian fan page has over 6,000 likes. Tupac’s page actually ranks as the second most popular Facebook page among Biggie’s fans, second only to the Notorious B.I.G. himself. However, the reverse is not true. Most Tupac fans don’t share the same respect for Biggie.
Tupac’s Facebook fan base is also much more diverse than Biggie’s, with thousands of fans in Mexico City, Paris and São Paulo.
Iranian hip hop blog “Gangsta Life” ranked two Tupac albums in their top 10 albums: “All Eyez On Me” came in second and “Greatest Hits” came in fourth place, both of which beat Biggie’s only listing, “Life After Death,” which ranked sixth on the blog.
Both deceased rappers had birthdays in the last 30 days. The hashtag #tupac was tweeted over 48,646 times during Pac’s birthday month, compared to 37,680 tweets that used Biggie’s most popular hashtag, #notoriousbig. The hashtag for Tupac’s surviving rival, Dr. Dre, was mentioned in less than 3,000 tweets in the same time period.